Dekoora Art Prints
Dekoora is a creative and empowering wall art brand creating joyful, locally and sustainably made art prints from Berlin, Germany that inspires individuals to curate an authentically expressive home space through their personal collections.
The goal of the Dekoora rebrand was to connect to a young, trend-forward audience who value their own unique personal aesthetics and style, self-love, along with female-empowerment.
With custom typography, clean yet approachable minimalist illustrations, and bold colors inspired by pride and diversity, the Dekoora brand better embodies its values of creating an inspiring home space filled with joy, empowerment, and creativity.
Project deliverables included:
Brand Strategy
Brand Guidelines document
Logo suite
Brand typography system
Brand Color Palette
Brand illustrations
Brand patterns